Contrayo
Go to the pricing page of most contract lifecycle management vendors and you will not find a price. You will find a form. Name, work email, company size, “what’s your timeline” — and then, eventually, a call with someone whose job is to find out your budget before telling you theirs.
We didn’t want to build that page, so before we wrote ours we checked whether the rest of the category actually requires it. We looked at six CLM and CLM-adjacent vendors — Ironclad, DocuSign’s CLM product, PandaDoc, Concord, ContractSafe, and Agiloft — and checked, for each one, whether a prospective buyer can find a real dollar figure without talking to sales. Three of the six do: PandaDoc, Concord, and ContractSafe. Two don’t at all: Ironclad and Agiloft gate pricing entirely behind a sales conversation. DocuSign sits in between — real numbers exist for its adjacent eSignature/IAM pricing, but not for CLM itself, which stays behind the same “contact sales” wall as the two that hide everything.
That’s a smaller list than we expected going in, and it’s not evenly distributed. The vendors that publish a price are also, not coincidentally, the ones positioned furthest from “enterprise CLM” in the traditional sense — closer to document and e-signature tooling that happens to have CLM-adjacent features. The vendors that gate it hardest are the ones selling into the largest, slowest-moving buying committees, where a published number would either anchor a negotiation the salesperson wants to control, or say the quiet part — that the real number depends heavily on who’s asking and how big their company is.
We’re not in that position, and we don’t want to be. Contrayo’s own pricing model was settled before its dollar figures were: per-seat, monthly, three tiers — self-serve, mid-market, enterprise — with a free trial, the same shape most of this category already uses. What we haven’t seen anyone in CLM specifically do is put real numbers on that shape and let anyone see them without an email address. So that’s what we did: $19 per user per month for self-serve, no seat minimum; $49 per user per month for mid-market, with a 10-seat minimum; and enterprise custom pricing starting at $79 per user per month, which is the only tier that includes white-labeling. You can see the full breakdown on our pricing page — no waitlist, no form, no call required to read a number.
We picked the aggressive end of what we considered, on purpose. We looked at pricing closer to the adjacent per-seat B2B SaaS norm — the range companies like Figma or DocuSign’s own IAM product sit in — and at a higher, more “serious CLM” anchor priced to avoid reading as cheap for the category. We went lower than both. Enterprise CLM deals in this space routinely run from the tens of thousands of dollars a year into six figures once a real contract gets negotiated; every price we considered, including the one we didn’t pick, was a small fraction of that either way. Going aggressive was the version that actually commits to the thing we’re claiming — that a small, fast mover doesn’t have to price like the incumbents it’s trying to take share from.
We’ll say the honest risk out loud too, because pretending it isn’t there would undercut the point of this post: a number this low can read as “too cheap to be a serious CLM” to a buyer who’s spent years calibrated to six-figure enterprise contracts and the sales process that goes with them. We think that risk is worth taking. A buyer who’s never been able to find out what any CLM tool costs without a phone call is not well served by us joining the club that keeps that information private — even if transparency costs us some credibility with the part of the market that reads secrecy as a stand-in for seriousness.
Self-serve signup is live — start a free trial and the price will be exactly what’s on our pricing page today, because that’s the whole point of putting it there in the first place.